Clik here to view.
YouTube Stars Share Their Secrets at Indy Pop Con
This weekend I had the honor and incredible opportunity to attend Indy Pop Con — special thanks to Brian Wyrick and (connection) for hooking me up with a press pass! What is Indy Pop Con? Well, it’s a...
View ArticleLexus Goes All-In with Millennial-Focused Video Content
Lexus is making a big push, online, to show that their cars aren’t just for old, rich, white guys. This week the automaker released two new video series showcasing their high-level engineering chops as...
View ArticleYour Story In Motion: Say Hello to New and Improved Raidious Video Services
Video is no longer optional for digital marketing. There, I said it. B2B, B2C, B2Whoever audiences are begging for more video. This trend toward video has been happening for a while now, but it has...
View ArticleClik here to view.
Videos That Are So Good They Legit Made Me Sad
The greatest compliment I can give another marketer is my undying jealousy—jealousy that I didn’t think of it first and now it can never be done like the original again. It doesn’t happen too often and...
View ArticleThis Week at Raidious – A Trip with Big Red Liquors to Buffalo Trace Distillery
This week at Raidious, I had the pleasure of accompanying our client, Big Red Liquors, on a trip to Buffalo Trace Distillery in Frankfort, Kentucky. Big Red Liquors provides all sorts of awesome...
View ArticleRunning a Video Campaign? Max out ROI with Paid Distribution.
There are a few things that get me really excited. One is coffee, particularly the holiday-flavored kinds that are everywhere now! Another is when my team and I are handed great content to distribute...
View ArticleNo More “About Us” Videos: A Better Way To Talk About Your Company
“About Us” videos are fine. Well, mostly fine. It’s just that they tend to focus on all the wrong things. By that I mean they focus on what you’re trying to sell. It sounds good, but many consumers...
View ArticleDitch Your “Boring but Effective” Marketing Content
B2B marketers, here’s a question for you: how much of your content would you classify as “boring, but effective”? Many times when working with B2B clients, agencies operate under the assumption that...
View ArticleB2B Needs To Get Creative With Video
The big lie that has seeped into the consciousness of too many B2B companies is that they’re supposed to be boring. Most B2B companies wouldn’t call what they do boring, but they seem to be resigned to...
View ArticlePassion as the Centerpiece of Marketing
Authenticity is a balance that all brands deal with in their public communications. We’ve all witnessed the failures. How often have you heard a radio or TV spot, to which your immediate response was...
View ArticleClik here to view.
YouTube Stars Share Their Secrets at Indy Pop Con
This weekend I had the honor and incredible opportunity to attend Indy Pop Con — special thanks to Brian Wyrick and (connection) for hooking me up with a press pass! What is Indy Pop Con? Well, it’s a...
View ArticleLexus Goes All-In with Millennial-Focused Video Content
Lexus is making a big push, online, to show that their cars aren’t just for old, rich, white guys. This week the automaker released two new video series showcasing their high-level engineering chops as...
View ArticleYour Story In Motion: Say Hello to New and Improved Raidious Video Services
Video is no longer optional for digital marketing. There, I said it. B2B, B2C, B2Whoever audiences are begging for more video. This trend toward video has been happening for a while now, but it has...
View ArticleClik here to view.
Videos That Are So Good They Legit Made Me Sad
The greatest compliment I can give another marketer is my undying jealousy—jealousy that I didn’t think of it first and now it can never be done like the original again. It doesn’t happen too often and...
View ArticleThis Week at Raidious – A Trip with Big Red Liquors to Buffalo Trace Distillery
This week at Raidious, I had the pleasure of accompanying our client, Big Red Liquors, on a trip to Buffalo Trace Distillery in Frankfort, Kentucky. Big Red Liquors provides all sorts of awesome...
View ArticleRunning a Video Campaign? Max out ROI with Paid Distribution.
There are a few things that get me really excited. One is coffee, particularly the holiday-flavored kinds that are everywhere now! Another is when my team and I are handed great content to distribute...
View ArticleNo More “About Us” Videos: A Better Way To Talk About Your Company
“About Us” videos are fine. Well, mostly fine. It’s just that they tend to focus on all the wrong things. By that I mean they focus on what you’re trying to sell. It sounds good, but many consumers...
View ArticleDitch Your “Boring but Effective” Marketing Content
B2B marketers, here’s a question for you: how much of your content would you classify as “boring, but effective”? Many times when working with B2B clients, agencies operate under the assumption that...
View ArticleB2B Needs To Get Creative With Video
The big lie that has seeped into the consciousness of too many B2B companies is that they’re supposed to be boring. Most B2B companies wouldn’t call what they do boring, but they seem to be resigned to...
View ArticlePassion as the Centerpiece of Marketing
Authenticity is a balance that all brands deal with in their public communications. We’ve all witnessed the failures. How often have you heard a radio or TV spot, to which your immediate response was...
View Article